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Overall, I'm hearing that it's been a rough year. Everyone seems to have taken a hit. I'm hoping I can give you a glimpse of positivity.

SEO requires ongoing work to optimize your site as your customers' needs and requirements from Google change. A few things to get you set up for success:

Email providers recommend you segment and clean your list based on engagement. "It improves deliverability," they say. I disagree.

From Google Search Console, you can connect your products to Google's Shopping Tab listings using structured data all without a product feed.

Collection pages drive a ton of traffic to your site. Improve your Shopify collection page rankings using this detailed SEO guide.

There is a delay between when you make a change on Shopify, when Google sees the change, and when they update the search listings.

The short answer is no, you don't NEED GA. It's never that simple. You can learn so much more information from GA if you know how to use it right.

Instead of deleting products that are discontinued mark them as out-of-stock in Shopify.

Rankings change from a lot of things and not everything is within your control. Focusing on rankings, in my honest opinion, is a crapshoot.

SEO doesn't just happen and it's by no means free. SEO is earned traffic. When you earn something, someone had to put the effort in.

Adding structured data for videos on your Shopify store allows you to qualify for search enhancements such as Rich Results.

The JSON-LD for SEO Plus+ plan will increase to a one-time $399 payment on Oct 1, 2022, at 12 am UTC for all new customers.

Google expanded your eligibility to highlight products using structured data making you eligible to show products in Google's free shopping listings.

JSON-LD for SEO now integrates with subscription apps that use Shopify's Checkout Integration. Customers on the App Embed for JSON-LD for SEO have access.

Shopify store owners are searching for a way to make their sites more accessible. Enter web accessibility apps. But are these apps actually helpful?

Think of your FAQs as an extension of your customer service representatives. If one customer has the question, I bet others do too!

Backlinks are a great signal to Google that your Shopify website provides valuable content. Unfortunately, not all backlinks are created equal.

Ordinarily, I'm in the "make a bunch of small tweaks and changes" camp. Heck, I built the Website Rescues for exactly this but sometimes more is needed.

Make your customers shopping experience easy. Not sure where to start? Here are a few ideas to create the best experience possible.

Submitting your sitemap to search engines is the same as registering where your sitemap is located. It's not to tell Google to check your site again.

Shopify stores will find two major reasons why their product feeds may be declined by Merchant Center for a mismatched price.

Customer reviews, both positive and negative, are key trust factors in your Shopify store. 95% of users rely on reviews to learn more about products.

Fera Reviews and LAI Ali Reviews are now integrated with JSON-LD for SEO along with the 20+ review apps on Shopify that qualify you for Review Rich Results

Metafields are Shopify's term for custom fields, but can Google decipher the information, use it, and index it for search results?